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"Vogue"
#1 weeks: 3
weeks: 1990-05-19, 1990-05-26, 1990-06-02
genre: dance-pop, house
artist: Madonna
album: I'm Breathless
writers: Madonna, Shep Pettibone
producers: Madonna, Shep Pettibone
label:
formats: Cassette, CD, CD maxi, 7", 12"
lengths: 4:49 (album), 4:19 (single), 5:16 (greatest hits)

"Vogue" is a song by American singer-songwriter Madonna from her soundtrack album I'm Breathless (Music from and Inspired by the film Dick Tracy)and was released on March 20, 1990, by Sire Records. It also appears in a slightly remixed and extended form on the 1990 greatest hits compilation The Immaculate Collectionand Madonna's third greatest hits album, Celebration. "Vogue" has become one of Madonna's biggest worldwide hits by topping the charts in over 30 countries, including Australia, Canada, United Kingdom and United States.

In late 1989, after the album Like a Prayerhad spawned three U.S. hits - the title track, "Express Yourself" and "Cherish" - and a top-five European single in "Dear Jessie" - its fourth US single, "Oh Father", stalled at number twenty in the charts. Perhaps to ensure that the last single release of "Keep It Together" would fare better on the charts, Madonna and producer Shep Pettibone decided to compose a new song to be placed on the flipside of "Keep It Together" and quickly produced "Vogue". The song and video were inspired by the dance of the same name, performed in New York clubs on the underground gay scene, in which dancers used a series of complex hand gestures, body poses and movements to imitate their favourite Hollywood stars (see the list of the names of the Hollywood stars below), as well as the cover models from the magazine Vogue.

After presenting the song to Warner Bros. executives, all parties involved decided that the song was too good to be wasted on a B-side and that it should be released as a single. Although the song itself had nothing to do with Madonna's then-upcoming movie Dick Tracy, it was included on the album I'm Breathless, which contained songs from and inspired by the film.

Bill Lamb from About.com commented that the song is "[p]ossibly the most perfect dance song Madonna, the most successful dance artist of all time, has ever recorded." He named "Vogue" the second "Top 10 Pop Songs of 1990" and the seventeenth "Top 100 Pop Songs of the 1990s." In 2003, Madonna fans were asked to vote for their Top 20 Madonna singles of all-time by Q-Magazine. "Vogue" was allocated the #14 spot.

The song is featured in The Devil Wears Pradaduring a scene with Anne Hathaway.

Aided by both a single version and an extended remix, as well as a black-and-white video directed by David Fincher, the song shot to number one in numerous countries. In the UK, the song knocked Snap!'s "The Power" off the number one slot and stayed there for four weeks, continuing a trend of club/pop crossovers going to number one. It was helped in the UK by mutli-formatting. As well as the 7, 12, CD and cassette singles, the label released four limited editions: 12 with Face of the 80s poster, 12 with 'X-rated poster and an extra remix on the b-side, 7 picture disc and 12 picture disc. In the US, the single reached multi-platinum status. In Australia, it was released as a double A-side to "Keep It Together", and it went to the top spot.

In the U.S., massive airplay and sales demand in response to the popular music video (discussed below) in April 1990 made way for "Vogue"'s number 39 debut in the week of April 14. The song made it to number one on the Hot 100 in its sixth week on the chart, displacing Sinéad O'Connor's four-week run in the top spot with "Nothing Compares 2 U". The song also reached number one on the Hot Dance Club Play chart, remaining there for two weeks. It also became Madonna's first multi-platinum single in the United States.

Worldwide, "Vogue" was the biggest hit in Madonna's career at that time, hitting number one in over 30 countries. It was later surpassed by Madonna's Guinness World Recordsholding single, "Hung Up", which topped the charts of over 45 countries worldwide in 2005.

The success of "Vogue" boosted the sales of the I'm Breathlessalbum, and combined with Madonna's Blond Ambition Tour, generated massive publicity for the Dick Tracymovie.

The video was directed by David Fincher and shot at The Burbank Studios in Burbank, California on February 9–10, 1990. In 1993, Rolling Stone magazinelisted the video as the twenty-eighth best music video of all-time. It was also ranked at number five on "The Top 100 Videos That Broke The Rules", issued by MTV on the channel's 25th anniversary in August 2006. It was the third time Fincher and Madonna collaborated on a video (the first being 1989's "Express Yourself" and the second being 1989's "Oh Father").

Filmed in black-and-white, the video recalls the look of 1930s Hollywood films with the use of artwork by the Art Deco artist Tamara de Lempicka and an Art Deco set design. Many of the scenes are recreations of photographs taken by noted photographer Horst P. Horst, including his famous "Mainbocher Corset". Some of the close-up poses recreate noted portraits of such stars as Marilyn Monroe, Veronica Lake and Marlene Dietrich. (Additionally, several stars of this era were name-checked in the song's lyrics.)

There was some controversy surrounding the video due to a scene in which Madonna's breasts (though not her nipples) could be seen through her sheer blouse, as seen in the above picture. MTV wanted to remove this scene, but Madonna refused, and the video aired with the shot intact. The video was edited in Australia for daytime screenings, with the sheer blouse images replaced with slow motion shots of other parts of the video.

The video features the dancers and back-up vocalists for Madonna's then-upcoming Blond Ambition Tour. The choreography was set by "Punk Ballerina" Karole Armitage. The video world-premiered on MTV on March 29, 1990.

There are two versions of the video, the regularly aired television music video, and an extended version over three minutes longer.

"Vogue" music video received a total of nine MTV Video Music Awards nominations, becoming her most-nominated video at the award show. It won Best Direction, Best Editing, and Best Cinematography.

A performance of the song was included on the Blond Ambition Tour. Then a live performance of "Vogue" at the 1990 MTV Video Music Awards also proved popular and was released as a music video on The Immaculate Collectioncompilation. It featured Madonna and her dancers dressed in an 18th-century French theme, with Madonna bearing great resemblance to Marie Antoinette. During the performance, Madonna and her dancers flashed their undergarments during their routine, and at one point Madonna pushed the faces of two male dancers into her breasts, and one of her dancers also fondled her breasts.

In 1993, Madonna performed "Vogue" on her tour The Girlie Show. During the song, she wore a large beaded headdress inspired by The King And Iand the music was re-arranged with Middle-Eastern sounds. In 2004, Madonna opened her Re-Invention Tour with "Vogue". The version is included on the track setlists of I'm Going to Tell You a Secret.

In 2008-2009, Madonna once again performed "Vogue" on the Sticky and Sweet Tour. The song was layered over the backing horns of "4 Minutes", merging two of her popular hits. It also featured samples from Timbaland's "Give It to Me" and U2's "Discothèque".

The lyrics of the song's rap reference the names of several 20s, 30s, 40s and 50s stars, in this order (order sung in the song):

Nine of the stars were still alive at the time the single was released: Garbo (who died less than a month after the single was released), Dietrich, DiMaggio, Brando, Gene Kelly, Rogers, Bacall, Hepburn, and Turner. Ten years after it was released, the only ones still alive were Bacall, Brando, and Hepburn. As of 2010, Bacall is the only one still alive.

With the release of the song, Madonna brought the underground "vogueing" culture into the mainstream, although Malcolm Mclaren had a number one on the Billboard Dance Chart with Deep in Vogue the previous year. Before Madonna popularized the dance, Vogue was only performed in bars and disco of New York City on the underground gay scene.

US CD Single

US 12" Single

7" Single (Worldwide)

UK / EU CD Single

UK / EU 12" Single

US Cassette Single

UK / EU Cassette Single

JP 3" CD Single